Meet Viola: Our Oldest Pair of Women’s Levi’s® Jeans
We’re known for creating the world’s first blue jean, patented in 1873, for men. But in the 1930s, we leveled... View Article
Blog Entry - Brands - August 29, 2017Meet Viola: Our Oldest Pair of Women’s Levi’s® Jeans
Throwback Thursday: The Skinny on Skinny Jeans
Today, skinny jeans are a staple of most people’s wardrobes. In fact, the fit has become so essential we even... View Article
Blog Entry - Brands - August 24, 2017
How Levi’s® Put Pants on the Women’s Movement
It may seem like a simple contribution in the larger journey toward gender equality, but Levi’s® truly pushed the envelope... View Article
Blog Entry - Brands - March 8, 2017
Uncovering the Levi’s® Legacy in Marilyn Monroe’s Final Film
The 1961 movie, The Misfits, is notable for its critical acclaim, its star-studded cast and its fame as the final... View Article
Blog Entry - Heritage - October 28, 2015
Throwback Thursday: Lady Levi’s® in Japan
Earlier this year I traveled to Mumbai and Milan to share our 80-year history of women’s jeans with media in... View Article
Blog Entry - Heritage - September 17, 2015
Throwback Thursday: A ‘Lot’ of History
For many of our fans, the Levi’s® brand is synonymous with Levi’s® 501® jeans. The name of those iconic pants... View Article
Blog Entry - Heritage - August 6, 2015
Girl, Inspired
Manhattan Event Celebrates Launch of Levi’s® New Women’s Denim Collection Trends come and go, but badass women never go out... View Article
Blog Entry - Brands - July 10, 2015
18 Famous Firsts for Women
Throughout history, female pioneers have changed our world for the better. They’ve fought for equal rights, demanded equal treatment and... View Article
Blog Entry - Heritage - July 7, 2015
Travel Tales: Lady Levi’s Pay a Visit to Mumbai
Impressions of India As a prelude to the full global reset of our Levi’s® women’s product line, I recently traveled... View Article
Blog Entry - Heritage - May 14, 2015
It’s Never Too Late to Live in Levi’s
Eighty years ago this fall, Levi Strauss & Co. charted new territory with the launch of Lady Levi’s® jeans. The... View Article
Blog Entry - Values - November 14, 2014
