Straight Fit Jeans Make a Comeback in Levi’s® 551 Z
History repeats itself, especially when it comes to fashion trends and fits. Good thing Levi Strauss & Co. has been... View Article
Blog Entry - Brands - January 21, 2021Straight Fit Jeans Make a Comeback in Levi’s® 551 Z
Levi’s® x Disney® Mickey & Friends Celebrates Staying Connected
Now more than ever, it’s important to remember how joyful life can be as long as we stick together —... View Article
Blog Entry - Brands - January 12, 2021
A Year Like No Other
There’s no sugarcoating it: 2020 didn’t turn out the way any of us thought it would. Yet even through this... View Article
Blog Entry - Business - December 23, 2020
A Different Kind of Holiday Shopping Season
COVID-19 has changed how we do most things, including holiday shopping. Levi Strauss & Co. teams around the world have... View Article
Blog Entry - Business - December 22, 2020
The Best Value Jean in 1890
On June 13, 1890, a clerk at Levi Strauss & Co. sent a bill to J. Arata of Vallecito, California.... View Article
Blog Entry - Heritage - December 3, 2020
How Levi’s® Laundrette Ad Reignited the 501®
On Boxing Day 1985, U.K. television viewers watched as heartthrob Nick Kamen walked into a laundromat, stripped down to his... View Article
Blog Entry - Brands - November 19, 2020
Denizen® Connects with Value-Conscious Fans in Japan
Next month marks the one-year anniversary of the Denizen® brand’s launch in Japan. We sat down with Pascal Senkoff, managing... View Article
Blog Entry - Brands - November 13, 2020
Peace, Love & Bell Bottoms: Celebrating 50 Years of an Iconic Style
Fifty years ago, Jimi Hendrix took the stage at the Woodstock Festival in an outfit that would become the epitome... View Article
Blog Entry - Heritage - August 8, 2019
Levi’s® Philippines Wins Outstanding Marketing Award For Holiday Ad
In its first-ever year of entry, the Philippines Levi’s® brand marketing team won the “Outstanding Marketing Campaign” award at the... View Article
Blog Entry - Brands - July 17, 2019
Secrets to the Taper Fit’s Success
Levi’s® designs with purpose, continuously innovating to better serve our fashion-forward consumers. Lately, our taper jeans have been filling men’s... View Article
Blog Entry - Brands - July 16, 2019
